Water Bruil & Associates

Consultancy & Interim Management

Water Bruil & Associates


Most great plans aren't. They are just nice, high-level ideas. That's why, despite the hours invested in developing strategic plans, all too often they don't work. 


Water Bruil & Associates is an independent consultancy and interim management company.

Founded in 2006, deep knowledge and understanding of what will and won't work in the professional service and industry markets, are in the roots of the company.

Working exclusively with senior professionals with outstanding track records gives us the opportunity to add immediately value and agree upfront terms and conditions.

That’s what we call Performance Excellence

Global Retailer

Leading international Centre of excellence Retail Sales. Part of role is to define and execute IT Retail Roadmap covering key components in the area of:

- Field Sales Excellence

- Account & Promotion Planning

- Route Engineering

- Image Recognition

- Crowdsourcing

Global Food Industry

Program Management Commercial Excellence. Streamlining international operation and IT Landscape to a common way of working.

800 users (marketing-sales-customer services) accross 4 European countries.  

European Retail Business

Program Management Operational Reporting & KPI  

Animal Feed Industry

Board room consultancy.

Digital Business Transformation; guide senior management in defining new business models to explore new opportunities in existing and new markets based on a more digital way of working.


Agri Business
Interim management Commercial Excellence. Large Change & IT Management program to improve effectiveness of Marketing-Sales-Services.